Case studies.

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Only Good Skincare

Only Good Skincare is a range of products that used department store beauty to help guide consumers in their decision making process, with sophisticated typography and copper foiling providing a natural high-end aesthetic. 

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We combined sophistication with strong on pack messaging signalling the product authentic eco-credentials, such as 100% natural, palm free & cruelty free. This aligned directly with shoppers’ desires to make choices that felt closer to nature and bettered their world.

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